Benefits of giving Corporate gifts

In Singapore, the most effective ways to advertise a brand is to give corporate gifts. It can give a great impression on a company when the customers and other people receive something from them. Most of the recipients will actually use the gift in their everyday lives, which is their way to promote your brand to other people. Whether you are just starting a small business, giving a token of appreciation to your clients can make your business grow as time goes by. It is true that you need to shell out some money in able to give corporate gifts but every cent will definitely be worth it. Below are the benefits that you can get if you give corporate gifts.

1. Increase brand recognition

No matter how big or small a business is, you needed the recognition of people towards your brand. It is one way to be popular and make sure that your current customers will remember your company. It is also a way to stand out from your competitors and be known to potential customers. If only few people know about your brand, it will be hard for you to achieve your goals regarding your business. Hand out personalized corporate gifts that you can give to your loyal customers. Make sure that the item has their name and your company logo as well.

2. Reach people easily

The recipients of the unique corporate gifts that you will be giving will serve as your live advertisers. Many people can see your brand whenever the recipients use the item you gave to them. If they use it every day, all the people around them will be notified about your business. In this way, you can reach several people without talking to them personally and introducing your brand to them.  With a cheap price, you will be able to promote your brand on many people that can create a lasting impact.

3. Promote brand every day

Whenever you spend something for your business, you wanted it to be worth every cent. It is the reason why you aim to maximize every spending that you are making. If you give premium gift items that are useable, there is a higher chance to make your brand have a repeated exposure. Your brand will be consistently promoted by the recipient of the gifts without the need of consistently spending money. As long as your clients and employees use the gift that you gave, no matter how many years already passed by, they will still promote your brand whenever they use it.

4. Powerful marketing strategy

No matter what industry your business is included in, you can give different kinds of promotional gifts to your clients and employees. There are some items that can be related to your business, which is more recommended, but you can still choose other items that can be useful for the recipients. You just have to always put your logo on it or the name of your company. If you are thinking of marketing strategies, you might always include handing out brochures, leaflets, and other traditional marketing tools. But if you want to hand out something new and will catch the interest of customers, then give promotional gifts that they can keep and remind them about your business.

Useful yet cheap custom made gifts

Giving corporate gifts is one of the marketing strategies that are effective for promoting a brand or business. It is the reason why many companies, whether big or small, spend money for this kind of strategy. There are many advantages that companies can have when the gift giving becomes successful like increase on the numbers of new customers and increase the rate of retention for current customers. It is one of the ways to make them feel that you remember them and you are grateful that they are part of your company’s success. However, giving gifts can be expensive especially if you choose to hand out premium items. If you want to promote your brand without spending too much, below are gift ideas that are cheap yet effective.

Pen

One of the most common custom made gifts that are handed by companies to their clients and employees is pen. It may be cheap but it is very useful that is why it can be effective to promote a brand. You can order hundreds of this item and you can easily hand it out to people during an event. Make sure to put your logo on it so people can see your brand whenever they use it or see someone use it.

Calendar

Another traditional gift that will not break the bank is calendar. Many people love to place it on their desk and help them schedule their meetings or personal outings. By giving a calendar, your brand will be part of their everyday lives and they will always be reminded of your company. Whenever they mark a date in the calendar, they can see your logo on it, which is why it is effective.

Eco-bag

Giving something that can be useful for people is one of the key elements to make sure that personalized gifts can be effective. One example of this is an eco-bag, which is both cheap and usable. Anyone can use it when they are shopping and whenever they need an extra bag to carry their things. Choose eco-bags that can be folded so it can be an emergency storage bag that the recipient can use. Place your company name on it and choose a colour that will represent your brand well.

Notepad

With too much information that is needed to take note of, we need to have notepads with us. We can use it in our office when we need to take down contact numbers, schedule meetings, and other errands that we need to accomplish. Notepads might be cheap but it can be used every day. A logo printed on the notepads will definitely remind the recipient about your company.

Water bottle

If you observe nowadays, most people are carrying water bottles with them. They carry it when they head to their office, when they head to the gym, or when they are having lunch in the cafeteria. We always needed to stay hydrated to make our body and skin healthier. There are different types of water bottle that you can choose from that are available in different sizes, colours, designs, and can be made out of different materials. Choose water bottle with your brand logo printed on it if you want to give it as a promotional gift. 

Understanding Third Party Liability Insurance

Third party liability insurance is compulsory as it should be. When you own a car, there is a very decent chance that you will cross paths with a third party, no matter how careful you are when driving. It is also very likely that the third party will hold you responsible for any damage to their car and injuries to their passengers. You must be in a position to honor claims and be protected from law suits that may be filed against you. This is where third party liability policy comes in useful.

Here we will define what third party liability insurance is, its importance, its coverage, and whether or not it is enough for your needs.

What is Third Party Liability Insurance?

When you purchase an insurance policy, you create a contract with an insurance provider. In this partnership, you are the ‘first party’ or the insured, and the company is the ‘second party’ or the insurer. The ‘third party’ is generally someone who can make a claim against you. The main purpose of this coverage deals with the welfare of other people in the unfortunate event of an accident.

The third party liability insurance policy is the minimum level of requirement to drive in Singapore.

Why is Third Party Liability important?

In Singapore (and in most countries), third party liability insurance is a requirement to drive. Third party liability insurance is purchased to compensate for the damages caused to the third party by the first party. For example, if you are involved in injuring a pedestrian while driving your car and it is determined that you are at fault, the person (third party) can seek damages from you. Your insurance company can pay out your compensation payment. In addition, the third party liability insurance covers your expenses against law suits and other hefty claims by the injured party.

You are legally liable if you accidentally cause injury or damage and are considered to have been negligent under Singapore law.

What does it cover?

The third party insurance typically covers the death or bodily injury of any person involved in the accident including the occupants in the vehicle. The insurance plan also covers damage to property such as the third party’s car, a street light, or other property destroyed in the accident.

This insurance policy does not cover your own injuries and damages in an accident.

When talking about third party liability, it’s not difficult to determine whether you need it or not. Simply owning a car requires you to have this basic type of coverage. If you have assets or income that needs protection, this minimum coverage might not be enough for you. Although the standalone third party liability coverage is decidedly much cheaper than a comprehensive policy or other policies, it might not be enough to protect you from significant financial loss. Do note that it only takes one disastrous claim to clear out your savings account and force you to sell your assets. Additional coverage is reasonably priced and should complement the amount of assets you want protected.